How do you write a 5-star Guest Commentary?
By Debra L. Karplus
Maintaining indoor humidity at the recommended 40 to 60% is
challenging during Central Illinois winters.
I wouldn’t care what my 4.6-star hygrometer displayed, typically 33 –
35%, but getting little static electric shocks though not dangerous, are
annoying and a smidge uncomfortable. Normal people would purchase a bedroom humidifier
(4.1-star) for about $40, but I’m a bit of a contrarian.
So I searched online for a queen-sized cotton blanket,
recommended blanket fabric for less static, and discovered the Bedsure 100%
Cotton Queen , breathable & soft, white, 90x90 inches, 4.4 stars (out of
11,634 reviews total), for $44.99. I always read customer reviews that give 1-star
(not higher), and disregard those that involve, “dented box” or “arrived
late”. “The Blanket That Followed Me
Into The Grave” by Richard S, October 20, 2024, grabbed my attention. If I knew Richard, I’d encourage him to write
News-Gazette Commentaries because he
appears to be a darn good wordsmith. The
gist of his very long, engaging review is that this blanket caused the demise
of his relationship with now ex-partner Mary.
I got off my comfy 4.5-star Sleepova Office Chair Cushion, steeped
a hot cup of soothing 4.6-star Celestial
Seasonings Roasteroma Herbal Tea, and Facetimed my daughter on my handy 4.7-star
IPad, to share a few laughs about the review. Once we stopped chuckling over
the cotton blanket review, Sari referred me to a customer review of the
4.4-star Hutzler 571 Banana slicer. I
had no clue that a specialized kitchen gadget was a required tool for banana
slicing, since I’d always found an ordinary kitchen knife adequate, or just
eating the banana whole, bite by bite; but not everyone’s like me! A compelling 1-star review was written by
curmudgeon entitled “Sliced!” (February 3, 2013). According to the author of this well-crafted
review, a series of bad events evolved in his 23-year marriage to Marsha
because of this particular slicer.
Searching the Internet, I learned that customer reviews emerged
c.1999 when online shopping started to become trendy. Before that, 1995 was when Angie Hicks
founded Angie’s List (now Angi) in Columbus, Ohio. And in 2004, we first heard of Yelp, another
generally reliable source for customer input on a wide range of local services.
I’m a happy Christie Clinic patient, and whatever specialty
doc you are looking for, you can read their profile and examine the Patient
Satisfaction Score, which rates patient satisfaction related to specifics, such
as communication and lab work ordered, on a scale of 1 to 5. I would say all my Christie providers are
worthy of 5-stars. Thanks for keeping me
healthy, Christie Clinic.
A few months ago, I totally freaked out when I learned that
my local dentist of nearly 30 years was retiring. It had to have happened sooner or later, but
I still wasn’t at all prepared for such bad news, (though I need to
congratulate him on his upcoming retirement).
I’ve had only 4 dentists in my entire 72-plus years, so finding a new
one who met my specific needs was not a task to be taken lightly. So I did what felt was the right way to
approach this, asked for recommendations from my same-age friends with good
teeth, narrowed my choices to 4 dental clinics, and carefully scrutinized the
patient testimonials and proceeded from there.
These days, you can, and are encouraged to review most any
product or service you receive. I live
in an essentially low-maintenance townhome, yes still I’ve purchased big and
little items, and routinely when the job is complete I receive an email
soliciting input on my experience. I’m a
member of numerous local fitness centers thanks to my Medicare Supplement Plan;
periodically I get an e-mail, as do most of their member, I am certain, to rate
various aspects of the gym’s features.
I’m somewhat baffled when I read an excellent review, yet
the customer only gives 3 of 5 stars.
What’s up with that?
There was a stretch of time when my now 12 year old grandson
found our FaceTime chats sometimes disappointing. So we established a rating system, and I’m
delighted to share that to the best of my knowledge, our chats now are
typically 5-star. Hoorah for us!
How did we function before this 5-star system that seems to
prevail in virtually all industries? I guess word-of-mouth was our source for
finding acceptable products and services.
I pride myself in trying to be non-judgemental, but these
days we all must learn to function in this 5-star world.
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